In October 2020, Georg Withof, long-time product manager of the Dachau near Munich-based manufacturer of cables for the MI and event technology sector, took his well-deserved retirement.The new head of product management is the long-standing and proven product development professional Stefan Felbermeir.
He brings along 16 years of national and international experience as product and project manager as well as business development manager in the sports, leisure and automotive sector.
According to his own statement, his goal is to realize long-term competitive advantages based on his ample knowledge regarding products and practical application know-how combined with some innovative new ideas. In his opinion, this includes (hopefully possible again anytime soon) meeting customers face-to-face on site to take in their needs, requirements and suggestions: "Listening is the key word here. Only thus can fruitful product ideas be developed".
Music has accompanied the Bavarian, who lives near Augsburg, from childhood on. For many years he played in a brass orchestra and in various other ensembles. Today, he is very passionate about playing the "Styrian harmonica" to relax after a busy day and let the day fade away. Currently, he is accepting a new musical challenge, that is he started playing the guitar.
Francois Rousies (Cordial CEO): "We are pleased indeed to have found in Stefan Felbermeir a product management expert who is both very competent and enormously innovative in his field and who can continue the great product development achievements of recent years and even take them to the next level. In the first weeks of our collaboration so far, Stefan Felbermeir has completely confirmed the first positive impressions and met our expectations. His friendly and open-minded manner makes him the perfect match for the Cordial team. We wish him all the best here with us and look forward to working together with him".